Though autumn is months away, Jamaica Mountain Peak is hoping to bring a fall favourite into spring with their new Golden Turmeric Latte with Pumpkin Spice. Commercial and corporate affairs manager at Salada Foods, Kerrian Johnson, told Food the product is the latest in a long line of new products that they are launching. “Innovation has been a mandate for us and we vowed that we are gonna launch at least one new product, every year. We did that with our Ginger Turmeric Tea, we did that with our flavoured coffees last year and now we’re launching our Turmeric Latte flavoured with Pumpkin Spice.”
Now available across the island and in Trinidad and Tobago, Johnson said the seemingly odd flavour pairing was meant to appeal to the widest audience.
“If you’re a turmeric drinker, you know that it’s a little bit harsh, it burns a little bit going down. So we wanted to find something that is pleasing to all, so by merging all of the great benefits of turmeric into a latte, with a three-in-one formula, [we’ve done that].”
She continued, “What we wanted to do now to appeal to a wider demographic, was to boost the flavour, which is how we got the pumpkin spice.”
Though only on the market for less than a week, she said they knew it’d be a hit immediately.
“We’ve been doing research and development and innovation for quite a number of years but this is the first time that we have had almost a 100 per cent satisfaction and love for our product when we did our taste test. Like everyone loved it.”
Confirming their suspicion, Leroy Montaque said, “I think it was a great initiative for them to actually come up with it. The tricky thing about turmeric is that when people hear about it, with all the things that’s going around now about health, and the health benefits of turmeric it really intrigues people. And then now when you try it, it’s so wonderful. That creamy, milky, turmeric gingery, everything that you feel, the cinnamon and all of that, it was really, really great and I believe that it will be a hit in the supermarket when it gets out. I give it a eight out of 10.”
